Vocabulary

Target Audience: The people who you wish to present and convey your message to

Message: An idea being conveyed to other people through words, art, or sound

Work Ethic: The ability and desire to perform diligently and efficiently at work

Employability skills: The skills which enforce proper work ethic and appeal to higher standing characters such as bosses and employers

20/20 rule: Stop looking at the computer every 20 minutes, look at something 20 feet away for 20 seconds

Right-To-Know Laws: The right that people should understand what they are working with and how it affects them personally

Symbol: An image used to represent something abstract

Icon: An image used to represent an exact object

Vector-based graph: Graphics whose resolution do not change as you increase or decrease the size of the image


Specifications of a project ლ(́◉◞౪◟◉‵ლ): The "specs" which are given the option to modify in the dialogue box

Dialog box: Message box which pops up upon the opening of a program in order to allow the user to modify the "specs" of the file


Palette: (Panel) Tool which contains all colors available for the user to utilize in his/her/xyr/their project


Art Board (⊙‿⊙✿): Working area; The space which contains the final product of a file

Scratch Area (⊙‿⊙✿): The area around the art board which can be utilized to test color palettes or shapes

Tool Box (⊙‿⊙✿): Contains all tools needed to create a design

Anchor Points (⊙‿⊙✿) ლ(́◉◞౪◟◉‵ლ): Points in your file which begin and/or end a line/curve of a shape

Path (⊙‿⊙✿): The line/curve which is generated between two anchor points

Direction Handles (⊙‿⊙✿): Allows you to direct a curve through the anchor points

Close a Path (⊙‿⊙✿): Clicking on the anchor point you started with to complete a shape

Guidelines: Allow you to align objects and text in your image


File Extensions: A group of letters which appear after the file name used to indicate the format of the file


Contextual Menu: A menu which appears when right clicking an object or area of space


Clipping mask: An object whose shape masks other artwork so that only areas within the shape of the mask


Hue: A color which implements values of white/ saturates values to show brightness


Primary colors: Colors which cannot be created by mixing two other colors


Secondary Colors: A combination of two primary colors


Tertiary Colors: A combination of two secondary colors


Neutral colors: Colors which are neither bright or strong

Additive Primary Colors ლ(́◉◞౪◟◉‵ლ) (⊙‿⊙✿): Colors which make up white light, also known as Red, Green, and Blue

Typography: The style and appearance of printed matter


Typeface: A particular design of type


Serif: A slight projection finishing off a stroke of a letter in certain typefaces


Body type: The type commonly used for he text of a piece of printed matter as distinguished from the varying type used for items such as headers or footnotes


Display type: Large or eye-catching type used for headings or advertisements


Reverse type: Where the background is printed rather than the actual text (white text on a colored background)


Point size: Relative measure of the size of a font


Ligatures: Something used to bind


Ampersand: The sign "&" which typically represents the word "and"


Lowercase: Small letters opposed to capital letters


Uppercase: Capital letters opposed to small letters


Flush left: Text aligned along the left margin


Flush right: Text aligned along the right margin


Centered: Placed or situated in the center


Justified: Spread out evenly along the left and right margins


Type Family: A set of one or more fonts each composed of glyphs that share common design features


SMALL caps: Capital letters set at the same height and weight of its surrounding lowercase letters


Lining: Where figures are the same height and rest on the baseline


Non-lining: Figures of varying height in a fashion that resembles a typical line of text


Leading: Distance between the baselines of successive lines of type


Margin: The edge or border of something


Kerning: Adjust the spacing between letters or characters in a piece of text


Tracking: Consistent degree of increase or decrease of space between letters to affect density in a line or block of text


Concept: A general notion


Final product: A manufactured product at the end of a production process


Thumbnail: A small or concise representation of something


Initial cap: Capital letter at the beginning of a text which is set to a larger text size

ლ(́◉◞౪◟◉‵ლ): Specific term which was generalized in another word

(⊙‿⊙✿): Terms which were introduced in class but not displayed in the original list of vocabulary terms