Define principles of design?
Guidelines for using elements of design
Balance, Emphasis, Rhythm, Unity, Movement, Harmony, Proportion
What do the principles of design affect?
How effectively the elements of design are used in a design
What is the difference between the principles of design and C.R.A.P.? How can contrast help a design?
The difference between the principles of design and C.R.A.P. is that of the principles, C.R.A.P. uses Contrast, Repetition, Alignment and Proximity.
Contrast helps create a focal point for viewers.
What is wrong with having too much or too little contrast in a design?
If there is too much or too little contrast, the viewer will have no sense of direction and not know where to look at/focus on.
What is key to working with contrast?
Making sure your pieces are easily visible
What are some common ways of creating contrast?
Using negative space
What is the principle of repetition?
Repeating things over and over again
Describe the ways that the principle of repetition helps the composition?
Ties the design together and makes it a cohesive piece
What are ways that you can incorporate repetition into your designs?
Repeat shapes and colors, though leave one in a different color to create a focal point
What should you avoid when working with repetition?
Excessive repetition
What is the principle of alignment?
Nothing should be placed on the page arbitrarily
What is the principle of proximity?
Grouping similar items
What is the principle of proportion?
Relative size and scale of the elements of design
Define symmetrical balance?
Having equal "weight" on both sides of a design
What is another name for asymmetrical balance?
Informal Balance
Define asymmetrical balance?
The placement of objects in a way that will allow objects of varying weight to balance out in the design
What is a focal point and how is it created?
The center of interest or activity
Contrast, Isolation, or Convergence
How many components of a composition can be a focal point?
Up to 3
What ways can emphasis be created in a design?
Using contrast or proportion
What is the principle of harmony and how is it different from unity?
Harmony brings together similar units, where unity is created by a harmonious whole
What is the principle of unity? What three ways can unity be obtained?
The coherence of the whole
Pattern, Consistency, Variety
What is the principle of variety?
To create a difference in the design
What three ways can a designer add variety to a design?
Change colors, alignment, or shapes
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