Part 1
Describe White Light?
Light which is composed of all colors
How do we see color if objects "have no color of their own"?
The colors which are not being absorbed by the object are being reflected by the light hitting the object
What seven colors result when white light is refracted through a prism?
Red Orange Yellow Green Blue Indigo Violet
Describe hue?
Hue is the aspect dependent by its dominant wavelength, but independent of its intensity/lightness
What happens with white?
White reflects all light and cannot be created
What happens with black?
Black absorbs all light, and can be created by mixing primary colors
How color perceived depends on what?
Color perceived depends on the pigments the object absorbs and reflects
What is a color wheel?
A circle with different colored sectors used to show the relationship between colors
What are primary colors? Name them?
Primary colors are the basic colors used that other colors are mixed from
yellow blue red
What are the secondary colors? Name them?
Secondary colors are colors which are derived from mixing the primary colors
Orange, green, purple
What are the tertiary colors? Name them?
Colors which lie between secondary and primary colors
Blue-violet, yellow orange, yellow green, red orange, red violet, blue green
Part 2
What are neutral colors? How can they be created?
Neutral colors are colors that do not necessarily appear on the color wheel, and they can be created by blending two complementary colors together, or by blending all three primary colors together.
How can Neutral color help a design?
Neutral colors sere as a backdrop of a design, and can convey cleanliness and simplicity
What is color value?
Color value is the lightness or darkness of a color
What is a shade?
Shade is when black is added to a color to give it a darker value
What is a tint?
Tint is mixing white to a color to give the color a lighter value
What is saturation/intensity?
Saturation and intensity describe how vivid the design appears
What happens when you mix complementary colors together?
Mixing complementary colors together will create a neutral color
What is a color scheme?
an arrangement or combination of colors
Describe a monochromatic color scheme?
A color scheme which uses various values of a single color
Describe a triadic color scheme?
A color scheme which uses colors separated by three other colors on a color wheel
What colors are considered to be warm colors?
Red, orange, yellow
Describe the psychology of a warm color scheme?
Warm colors invoke a sense of stimulation to the brain, causing active emotions to arise such as hunger, excitement, and rage
What colors are considered to be cool colors?
Blue, green, purple
Describe the psychology of a cool color scheme?
Cool colors are less straining to the eye and invoke a sense of calmness
Why is it important to consider which colors are being used within a design?
Colors influence what type of mood the design is attempting to convey to consumers, so it is important to consider how they would feel when they look at the design
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